Pawpicks
Do you want to surprise your dog with a treat every month but don't know what to get him? Well, Pawpicks will pick the perfect toy or treat for your dog's little paws. Pawpicks is a monthly subscription box service that delivers treats and toys right to your door.
This project was done for GD 202 where I all were randomly given a subscription service and my goal was to rebrand it. I looked at the already existing brand, BarkBox, to see what their weaknesses were in order to get a better understanding of what needs to be improved. Next, I redesigned the logo, business cards, letterhead, packaging and ultimately the entire brand. I concluded the project by designing a brand book which consisted of all branding attributes and guidelines for the potential client.