ErgoWave® Magazine Spread

Our goal with this branding project was to make a visual connection to Alexandria Professional® while creating room for the ErgoWave® glove to stand out on it’s own. Our solution uses the blue circle from the main logo, and an “e” with a nod to an ergonomic wave to tie it all together.

The “e” stands boldly as a visual representation of the new ErgoWave® glove, and because it was designed with a tie to the parent logo in mind, it paves the way for a consistent set of visuals for any future professional tools by AP.

For the full project, visit: http://www.crescendodesignstudio.com/ergowave/