Zhidao brand logo

在产品初期拟定的产品名字为zhidao，产品的目标人群多为20-35岁年轻男性，对于对于科技和互联网的产品的交热衷，愿意体验新鲜事物，所以在设计上使用蓝色渐变，更加突出产品的科技和活力气息。结合产品导航的特性，Z做了文字变形，增加视觉上的纵深感，使logo更加立体。
The product name proposed in the initial stage of the product is zhidao. The target group of the product is mostly young men aged 20-35. For the enthusiasm for technology and internet products, they are willing to experience new things, so the blue gradient is more prominent in design. The technology and vitality of the product. Combined with the characteristics of product navigation, Z has made text distortion, increasing the visual depth and making the logo more stereo.