CGA Three
Clean Grid Alliance – formerly Wind On The Wires – 3/3 unused logo concept from recent client work at Sussner.
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A literal representation of connecting the dots—the dots being the “i” superscript dots acting as industry and community. This concept prides itself on being ambiguous—the connectivity symbol can stand for many things, without looking like any one of those things. The considered space between the line and dot plays into the openness of the “behind the light switch” philosophy.
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The connectivity symbol can be placed on its own and slightly shortened to fit into a square or circle icon.
cga_moodboard.pdf
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