Persona of business partner purchasing enterprise software

Persona of an business partner who is considering software to purchase for her team. This persona was created from several rounds of interviews to understand the goals, motivations and pain points of the archetype user group within a major financial company. This persona will be used for the basis of conversations, for instance to determine if we are creating the right features for the user's needs and tasks rather than what the software team thinks is "cool" to implement. The persona was created in Adobe InDesign.