IME Pay - Onboarding screen

This is a sequence of onboarding screens created for IME Digital Solution Ltd., a Nepalese fintech, which aims to provide digital financial services to customers in partnership with banks, telecom operators and other businesses. We were approached us to redesign their existing ‘IME Pay’ application and create a marketing website for the same. The goal was to redesign the experience customers have by making the app simple to use and reduce the number of required steps.

To give a more personalized feel to the app, we opted for custom icons and illustrations and for reinforcing the brand image, the brand colors red and black were used in them. Further, for a better understanding of the app, special illustrations were created for the onboarding stage.

Thus, all the visual elements have been kept simple for easy usage, while being highly efficient to assist the user in navigating around the app and website.

Check out the full portfolio of IME Pay here- IME Pay Portfolio
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