MAKO Logo

While working at a creative agency earlier this year, we teamed up into various task forces with different initiatives. I was part of the Culture Task Force, which we later named MAKO. We schemed and dreamed and planned ways to get the whole team together outside of our work environment and build up, you guessed it, our team culture.

The (Shortfin) Mako Shark is on record as the fastest-swimming shark. We thought that was cool, thus named our task force after it! Things are always moving fast, so it was the perfect fit.

Considering it wasn't necessarily a brand on its own, I wanted to incorporate our company "B" icon logo in it one way or another. Voilà! Our own little sub-brand mascot!