Tired? Drink Coffee. | Typographical Billboard​​​​​​​

This project that began in late June was based around the idea of designing a set of typographical billboard posters that encourage motorway drivers to drink coffee, specifically on the off-chance they may feel tired, by presenting the benefits of the coffee itself in a “visually-linear” narrative that is displayed over a short-but-exact set period of time.

To see the full project, be sure to head over to my Behance blog :)