The Backyard

I've been working through a bunch of new directions for this concept as I fell out of love with the first one I posted. I opted to leverage the help of some of @Simon Walker's excellent typefaces (Blackbike and Rough Cut) to do most of the typographic heavy lifting. I've also been spending a lot of time on my iPad Pro in Procreate drawing trees, tacos, cans, etc to come up with imagery that represents this gathering.

I also decided to add in a couple descriptive words to convey what it's about. "Good Grub" and "Real Talk" are at the core of what The Backyard is all about.

I need to wrap up this design soon. Going to sit on this concept for a day or two and then call it.