Visual Identity (Listener Records)

Listener Records is a record label that focuses on promoting and releasing music from up-and-coming artists. The company is known for its dedication to discovering and supporting new talent, and the team at Listener Records wanted to reflect this mission in their logo treatment.

The design process began with research into the music industry and the target audience for Listener Records. We wanted to create a logo that would appeal to both music fans and industry professionals. The team also looked at other record labels for inspiration and identified common themes such as vinyl records and headphones.

With this information in mind, we started sketching out ideas for the logo. One of the main concepts we explored was the idea of a microphone as a symbol of listening and the act of recording music. We also experimented with incorporating elements such as headphones and musical notes into the design.

After several rounds of iteration and feedback from the Listener Records team, we arrived at a final design that combined the microphone with a set of headphones and musical notes. The logo was designed in a high fidelity style, with clean lines and a modern font to give it a professional look.

To complete the treatment, we created a full visual brand guide for Listener Records, including color palettes, typography, and graphic elements to be used in marketing materials. The final logo treatment was well received by the Listener Records team and has been successfully implemented across all of their branding efforts.