Blaze Skate Shop

This afternoon I have worked on the visual design of a few marketing websites. It's been weird NOT focussing on the sales funnel or getting users to purchase something right here right now, but focus on the brand and their products instead.

The majority of my work is focussed on delivering the crucial information a user needs to convert. This shot is different - the focus is on highlighting the beauty of the product and the brand behind it. This individual product selling more is not the goal; the importance on framing this brand as premium boards that each have their own strengths and purpose, so the target market knows they can rely on this brand for X years to sell a high quality product that will suit their needs.