RecycLA Brand Identity

The City of Los Angeles is launching an exciting new public-private partnership that will, for the first time in the history of the City, offer customer-friendly and efficient waste and recycling services to all commercial and industrial businesses, institutions, and large multifamily buildings. This innovative program is part of the City’s commitment to enhance the quality of life in Los Angeles by improving the air that we breathe, the roads that we travel and the overall cleanliness of Los Angeles. recycLA will extend recycling opportunities to everyone in the City, and will ensure stronger customer service, predictable and protected rates, much needed infrastructure and equipment improvements. It moves us closer to achieving “zero waste” through pioneering waste reduction, reuse, recycling, and recovery programs.

See full case study here.
https://bruxtongroup.com/recycla