Thirty Logos Design Challenge #11 - Sweets

This logo is for a candy shop in the UK called "Sweets". There weren't many restraints, besides being legible from a distance and having "Candy Shop" below the name.

I came up with the design based on those big, twisted lollipop candies on a stick. They just look so curvy, colorful and fun!

You can see my design process here: https://www.instagram.com/p/BmgFDIdnL7M/?utm_source=ig_web_copy_link