Lagunitas Redesign : Lagunitas Music : Grid Menu

For the Lagunitas redesign, we wanted to feature their irreverent character, wild spirit, and independent roots. In the design we're using irregular typography to establish a handmade aesthetic, physical elements and textures from their brewery, halftone textures to reference printing and production, and language and characters to show their irreverence. This design is from the Lagunitas Music page.