Totem Chocolate Logo

Revamp of a unused concept. Logomark inspired by Aztec drawing style, but designed in a modern way.

With this approach I wanted to give to the design a subtle connection with Quetzalcoatl, the Aztec God for for whom is believed that he brought cocoa seed to the earth and to be the the protector of the arts, crafts, nature and knowledge.

I got a little bit carried away with the inspiration, so I beat my laziness and designed these five letters for "TOTEM" logotype to spice everything up.

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