Logo design challenge #10 - Retro Prints

Logo #10 - Retro Prints, "a small printing house in San Francisco, USA that sells limited edition poster prints and merchandise of classic films and comics drawn by artists internationally."

The logo had to be inspired in classic poster designs, and it had to have vibrant colours.

The colour palette is CMYK. The block typography (Base Mono) is slanted; it has that impactful, old comic or film poster vibe. The San Francisco part (Espa font) is reminiscent of the font used in the thought bubbles in comics.