Celebrating Schenectady Elevator Door Panels

The Broadway Parking Garage is the largest lot managed by Park Schenectady. It is the place to park when attending Proctors, Bowtie Cinemas, Schenectady Greenmarket, or grabbing a meal. With five floors it is served by two elevator banks. I proposed that we create graphic panels on the doors of the elevators that would draw attention to the space, celebrate Schenectady, enhance way-finding and beautify. In essence, we would create hidden Instagram-able places.

Illustrations by James Lewis-Van Vorst and Paul Engel.