The True ROI of UX: B2B Redesign Case Studies
UX designers often need to convince company executives on the ROI of a UX redesign initiative.
Miklos Philips, UX designer and Lead Design Blog Editor outlines a real-life B2B UX redesign case study where the UX team presented the ROI of past successful UX redesign efforts to business leaders in order to make a compelling case.
https://www.toptal.com/designers/ux/roi-of-ux-redesign-case-studies?x=d
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