QVC APP REDESIGN

QVC is truly a hidden gem. While it doesn’t face the same pressure to stock and run hundreds of stores like traditional brick-and-mortar retailers like such stores as Wal*Mart, QVC still faces competition from all corners of e-commerce, including Amazon.com Inc.
Anything and everything is already available online and there are all kinds of niche sites out there to help people discover new items,” said Sucharita Mulpuru, chief retail strategist for conference producer Shoptalk. “That’s something available in spades anywhere you turn online.” Since QVC has such an extensive and robust assortment of products, their mobile app felt dated in exhibiting them in the best light possible. This project was created due to the user experience trends that have been changing as of late; 3 channels to stream now, which in turn provides a better app experience. 
Blurring the lines of TV and internet sales is certainly interesting, and it was an experience to merge the two into a seamless experience to create the best possible shopping experience for the customer as a whole.

Check out my website with the full project details here: https://stephaniewhite.cargo.site/QVC-APP-REDESIGN-1

Check out my Behance profile with the full project details here: https://www.behance.net/gallery/64167773/UX-UI-DESIGN-QVC-APP-RE-DESIGN