Ad Designs for Precious - Baby Photo App

I was given baby photos from Precious' CEO, Christopher Lau, which act as source images for me to edit on - using illustrations and handlettering as tools to depict baby milestones - height, weight, date of birth etc. in a eye-catching and fun way.

We then analyzed the ad stats to determine what his audience loves best be it - visual styles, information or colour palette and further working with gathered information for further ad designs.

RESULT: 1. Increased traffic and number of click-through rates on Precious' social media advertisements. 2. Increased sales conversion and sign up rates with Precious' phone app to paying monthly/ yearly memberships.

View All Designs here: www.leahdesign.sg/precious-baby-photo-app-ad-designs