Socialbakers Engage Conference Rebrand

For the past several months the Socialbakers team and I have been tasked with rebranding our annual social media conference, Engage.

The goal was to merge the conference with our current Socialbakers brand, so we came up with ‘the pink bubble’, which embodies the social aspect of the event and also ties back to our current Socialbakers logo. The electric, “nebulous” color palette is intended to illustrate power, which correlates with this year’s conference topic, The Power of Conversations.

We’re happy to share with you the result and how the brand was implemented at this year’s Engage in Prague. :)