Feed of Fame

Reese's Puffs launched a new hashtag for their social media platforms. #FeedofFame is the new #FamFeed that Reese's launched last year. Since the launch of Fam Feed - their followers have turned that orange box into a lifestyle. Take a look:

https://www.instagram.com/explore/tags/feedoffame/?hl=en

The team wanted a "badge of honor" created to send out to the followers and influencers who tag #FeedofFame. The followers are then inducted into the Reese's Puffs fam.