Meaningful Design and the Art of Delightful UX

Creating meaningful designs that change user behavior is something that designers and marketers will agree is one of the most difficult things to achieve.

Toptal designer Kaushik Ghosh discusses how creating meaning and incorporating delight into designs can change consumer behavior and create more engaged and loyal customers.

https://www.toptal.com/designers/ux/delight-meaningful-ux-design?x=d