Lava Logo Explanation

Here is the breakdown of where I drew the inspiration for the Lava logo. The abstract flames that are going upward represent the flames coming out of a volcano. And the hammer was inspired by Vulcan the god of fire from volcanos. All of these volcano references come from the tomatoes that are grown on the volcanic rick soil of mt. vesuvius.

The client wanted to stay away from the obvious and literal volcano references, which is smart since they have a range of products that aren't just bloody mary related.

Let me know what you think.

Bryce Reyes
Brandesingustrator (official title)
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