GrandCanals Logo + Visual Identity

This is a logo and visual identity I created for an analytics-driven fulfillment company in Silicon Valley named GrandCanals. I took the G and the C of "GrandCanals" and worked the letters into circular paths to show integration and connectedness while also communicating the company’s omniscient vision and intelligence. Some inspiration was also drawn from the circular waterways of Amsterdam that I had visited earlier in the year.

Read the full case study here.