Landlord Qualification Flow
1. Landlords can rent their apartments directly to Home (company) and have guaranteed income.
2. We focused on simplicity and trust-building because we found that there was some trepidation around having _one_ professional partner handle such an important investment.
3. An entire series could be dedicated to really good form copy and form call-to-actions.
4. Like this post if you want me to breakdown and share the best call-to-actions.
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