Split Shift Coffee Company Branding

When Owen Jones was asked to build a new coffee brand from scratch, we went to work crafting a narrative, naming the brand, and designing everything but the bean itself. The final result was an identity that raised a glass (full of coffee) to the no-nonsense, hardworking, caffeine consumer.

I'm super proud of all the hard work that went into creating this. Check out the attachments for more of the brand extension, thx!