Look North Logo Before & After

While we liked the dimensionality our original logo (the one on the left) we needed to reduce the number of colors used. When first in business, our logo was used pretty much on our website only. As we celebrate 15 years in business this year, we decided to produce as a "thank you" for our clients with some fun Look North swag. A five color logo was a real pain to work with, so a brand refresh was needed. Take a look what we ended up with!