Befresh Brand Identity – Juice Bottle

Concept for a juice bottle as part of the Befresh Haskap Berry identity. The intended idea was to incorporate "Be" as part of messaging that would appear on marketing materials and packaging to convey the core ideals of the brand (i.e. "Be Mindful", "Live Beautiful", "Off the Be-aten path" etc.)

Further examples in the expanded brand can be found here:

https://www.behance.net/gallery/23753089/BeFresh-Branding-Identity