ABSURDO GRID
Despite making reference to the avant-garde arts of the early twentieth century, the brand could not be totally subversive. It has to function as a memorable brand and easy to identify and reproduce. So the symbol was built on a grid.
Despite making reference to the avant-garde arts of the early twentieth century, the brand could not be totally subversive. It has to function as a memorable brand and easy to identify and reproduce. So the symbol was built on a grid.