Bistro Branding
Supapa Bistro (trans. Valve Bistro) is one of my favorite projects for a Romanian bistro based in Bucharest. They pitched me to come up with the name and the visual identity for the bistro.
For the naming process I used 3 ideas: soup, food and valve.
Supapa means Valve, Supa means soup and Papa is how kids call food.
The owner wanted a colorful, friendly visual identity, to match the Danish interior design of the Bistro. The pot's smile is a particular trademark of the brand, and it's used on to-go cups, bags, signatures, etc.
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