Font Friday 01

Hey! What’s up?!

Starting today, I’ll be getting down with my favorite fonts on dribbble and more in depth on my instagram story every Friday! I’m calling it Font Friday - I know…super clever.

Typography really gets me energized when working on pretty much any project. It really helps to build momentum throughout the rest of the identity. Typography gives personality to the messaging. It needs to embody the overall voice and tone to create a holistic brand experience. I’m not too worried about trends, I’m more worried about new type that has personality to the letterforms.

Remember guys, it’s our job to sell artwork that we like to our clients…not the other way around. I hope you remember that on your next project!

Alright alright alight, this weeks Font Friday is Clother! Clother is a beautiful geometric sans serif designed by Black Foundry out of Paris. Talk about a font that has so much personality…check out the g’s, f’s , and y’s. The quirkiness is making me feel all sorts of happy.

I’m gonna throw this right back to you guys! Will you use Clother on your next branding project? Leave it in the comments below!

Make sure to check out my instagram as well:
Instagram.com/kylemillercreative
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Take the font for a test run https://black-foundry.com/clother/