Day 21 - Sprinkles

Thirty Day Logo Challenge - Day 21

Company: "Sprinkles is an ice cream shop with stores across the United States. We pride ourselves in the best tasting ice cream on the planet. We've won numerous awards for our taste and innovative flavors. We're like the Willy Wonka of ice cream."

This is my first time ever making my own script for the wordmark. I never did hand lettering before this, so I'm proud of myself even if the lettering is not the best. For the logo itself, I want it to tell a story of who they are, the awards they achieved, and their innovation. I like both the logo and the wordmark on its own, but together it was hard to pull off. I think the use of color helped unify the two.