Día de los Muertos

Another logo exploration (client’s and personal favorite) for the movie Coco. I designed while working in my former agency Tippit and Moo. Disney reached out to us to do some logo exploration for their movie Coco. They wanted us to bring culturally relevant insights into the designs. The design integrates different iconic elements of the Dia de Los Muertos. A calaca (skull), a Cempasúchil (flower), a coffin, and the guitar (crucial element of the movie) form the word Coco.