Fr8Hub - Brand Book

For every branding project we create a comprehensive guide to the rules surrounding the use of elements from color, to typography, to tone of voice. Typically these are digital, but given Fr8Hub's connection to transportation and American highways we created a book to reference historical standards manuals like those produced for NASA and the New York Metro Transportation Authority.

You can read our full behind the scenes approach to branding Fr8Hub on our website.

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