The Cascadian

Illustration and wordmark I created for a 6 bottle carrier called Rad Trad. Big Rock Brewery's Traditional Ale has been around for over 30 years. It's like the granddaddy of craft beer. The Cascadian artwork represented one of the two rebellious grandsons of Trad. The Cascadian was inspired by Pacific Northwest hops. I created a plaid flannel wearing fellow, riding his single speed bike home from the brewery, with a growler of Trad attached to the frame, mountains and ocean in the background.

More by Danielle Erickson

View profile