EDIYA Smart Membership

https://www.behance.net/gallery/42031059/EDIYA-Smart-Membership
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Overview
Solve the inconvenience of paper coupons and stamps to integrate the service was provided differently depending on the stores receive all services in management app designed to provide convenience to the user.

Ediya Keyword
Honest + Fun + Friendliness

DesignDirection
Flat to the latest trends and sippeul and use the color blue system to ensure uninterrupted continuity of your brand experience to a whole pastels and the ability to appeal to young sensibilities of the use of such patterns.

Trend: reflect the latest trends, flat and simple, and leverage the circular sweip.
Ediya: young and comfortable place to enjoy, leveraging brand identity, color, pattern, utilize and maintain the element illustration pastel to maintain intimacy.
App Research: extension of offline experience, utilizing the metaphor of a paper coupon to be an extension of offline experience.

Review
Keywords for this great Ediya app was comfortable and friendly.
Other coffee is expensive but Ediya has to worry about how you can emphasize the image like a comfortable neighborhood streetlights.
So graphical representation also has a color using the color of soft pastel tones of light blue & purple background and family rather than using a lot of existing Ediya blue as the main color,
The objects were primarily used to express emotions were rounded elements such as light illumination light into shadow pattern or color.
Client development, design project was jinhael smoothly letting publishers were recognized expertise of each result also think satisfactorily.
Of course, the greatest force is hard to design good fellow, one should think that in the next fellow who is always thankful and reassuring blessings.

news
Over 1 million users of Ediya Coffee mobile app
Ediya Coffee said that the mobile membership service "Ediya Members" attracted one million subscribers within three months of launch.

GUI
Mi-hye Je, Seung-hyun Kang

Publishing
Hyeong-gil kim

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