Lux Yoga 2018

Here's a new campaign look for my good friends over at Lux Yoga. Never gets old working with these guys!

I had a chance to experience the setting in the South of France firsthand last year. I really wanted to channel as much of the sensory experience as possible into the new design. See the attachment for the full poster. Gonna try to convince my client to get these screen printed as giveaways for 2018 attendees...and snag a couple for myself!