Poster and flyer print design

Poster for one out of a series of video exhibitions and installations in the Kunst- und Ausstellungshalle der Bundesrepublik Deutschland, Bonn, Germany. Printed in 2 solid Pantone colors (Duplex). The poster was printed on both sides with the same motive, then some of them cutted in the half and folded to a small brochure. Tha back side half was used as an alternative poster, too. This technique was repeated later by the Bauhaus Dessau (University) as it saves a lot of costs for advertising material. The trick is shown also in the section mechanics of marketing and online.