Mt Airy Mafia Logo Design

A creative challenge was presented to me recently, to come up with a logo for “Mount Airy Mafia". Incorporating each word into the logo would be too cluttered, so I began to experiment with the initials M.A.M. After drawing out a shit-ton of MAM logos, I tried them lowercase. Instantly, I saw knuckles appear in the lowercase "m's". With mafia in the name, a middle finger brings out that attitude perfectly. And, what better way to embolden the "A” in the logo than with a thick gold ring!