From archives 2013: Re-branding Weni Gas (Symbol)

https://www.instagram.com/wenigas/ the Dominican Republic, is a natural gas distribution company with a network of gas stations all over the country and with more than 25 years of providing their services. Its name is well known in the local market and because of that, they decided to keep it. Our solution was based on an idea to create a metaphor of earth´s biosphere: with four leaves representing air, water, sky, and flora, we made a "W" monogram. We were able to turn a product that is little friendly to the environment to be seen as its ally and protector.