Rootaste Food delivery

Initially, I conducted user research and understood the user requirements. I then used the data and analytics to inform my user-centered design decisions then I created the web design and app for a Boston-based Asian-fusion food delivery.

The goal is to make healthy and tasty-looking online food ordering and food delivery website and app.

I documented the design decisions with site maps, flows, and pixel-perfect wireframes and prototypes. I collaborated with the product, engineering, and marketing teams to develop new or improved user experiences.