Tribe Facebook Group Logo

A client in the fitness industry wanted a clean design for his private Facebook Group for clients.

The group is called Tribe because it's based on building a community focused around the shared success of the entire group and not just the individual.

I wanted a strong font so I went with Futura bold and I sheared it to give it some movement and aggressiveness. I put a minimal and abstract feather on the "I" and punched it out. The feather has some tribal design elements.

Please tap that L if you like it!