Wholistic Heath Institute: Branding & Web Design
The Wholistic Health Institute is a resource for natural healing andalternative medicine. They required a comprehensive redesign and branding strategy that would then be applied to digital, social, print, and web media. Splash Factory tackled the project by first analyzing industry trends and challenges. We identified demographic patterns and traits, crafted the brand story, recognized core purpose, and conceptualized various design drafts. Through client feedback and collaboration, the logo, color palette, and typography were refined and finalized.