Still from Matter of Fact video

Matter of Fact is an eclectic cut-up composition where sound artist Svetlana Maraš uses her interest in the relationship between text and music as a starting point. Rather than attempting to set words to music, she uses text as the structural element, or building blocks, devoid of its original context or meaning and thereby creating an immersive jukebox or dismantled karaoke space.

My contribution to the Matter of Fact project consisted of visualising the sound that was previously designed by Svetlana Maraš. Through a series of 5 visually distinctive storyboards each functioning separately, I also aimed at achieving the impression of an integral whole. I employed the same reduced style throughout the project; flat colors and simplistic 2D animation. Various forms of visual poetry and aesthetics of karaoke served as a starting point and strong inspiration.

View the whole project on my Behance page:
https://www.behance.net/gallery/32541467/Storyboard-for-Matter-of-Fact