Double Vision Creative

I love doing work for friends that have decided to take a leap and work for themselves. Here is a logo package for a pal (@peytonpenuel) who is running a full-service photo and video studio out of Nashville called @doublevisioncreative. A Very talented guy that you should check out.
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Some thoughts behind the logo are the obvious eye for vision. The blue was chosen from the 3D filter color palette used in film. It represents a play button but also is conveniently the shape of a D cut from the shape of a V. Enjoy.