Leadboost Brand Identity // Characters Animations

These are some of the character animations we did working in the new branding for LeadBoost.

LeadBoost approached us (@Alex S Ruano) n search for a more fun and human representation of their brand. The strongest area of interest was the development of friendly characters and illustrations to help understand their process, which ended up being a focal point throughout the entire branding. With the adaptations it successfully reached LeadBoost’s aim of decreasing the website bounce rate. More shots coming soon. Stay tuned! https://www.behance.net/gallery/56959531/LeadBoost-Brand-Identity