Human Utility Identity

Me and @Hannah Swann worked on the The Human Utility identity. They do incredible work that focuses on getting utilities and basic amenities for folks in need. We created a mark that is graphic, optimistic, and broad enough to cover a range of work as this non-profit grows. Here are some test placements to make sure the main mark worked across a bunch of different colors, textures, and styles.

Check out their website here: https://www.detroitwaterproject.org/