Logo for Art Gallery

This is a logo for a non-profit art gallery, based in Tallinn, Estonia.
The first tries in branding and animating logotypes.

The basic idea was to combine the “classy” and the modern look of the future logo at the same time. The gallery is located in the old part of the city among Design Museum and Town Hall Square, and it helps young artists to present their works, although it doesn’t have a strong branding to position itself as a modern agency as well.

Geometric shapes of the logo sign (which actually means the “HOP”) and black&white color scheme were chosen inspired by Bauhaus movement.

Anyway, hope you like it.
Feel free to comment and share your opinion.

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