Urzeala Rebranding

Urzeală is a Romanian street wear brand. It is true-born, whistles and hums doina when skating. It’s urban, has a skateboard and grandparents in the countryside. It knows for sure a thing: it’s a must to know you past and reasons.
Urzeală means city clothes, printed with motifs inspired by folklore, made in Romanian style, worn with pride and respect.

For more details and also if you want to see the entire project before giving me feedback: https://www.behance.net/gallery/57385779/URZEALA-Rebranding